Thriving in the New Normal: 4 Ways Australian Businesses Can Support Fellow Local Businesses and Communities During the Corona Virus Pandemic

For almost a year now, the entire world has been put into another catastrophe – the Coronavirus pandemic, which has been creating major turmoil in the global economy. We’ve been down this road before; facing several crises in the last century. But this time around, it’s different, we were unprepared. In Australia alone, as of writing this article, we have more than 27,700 cases of COVID-19. The unprecedented financial stress of large sectors of the Australian economy in response to the Coronavirus pandemic has almost sent the country into recession. 

The impact on individuals, communities, and businesses not just in our country, but around the world, has had created short-term and long-term effects. The impact of this predicament has also created a domino effect on the economy. For starters, people are compelled to stay in their homes. This has resulted in affecting businesses negatively. A lot of businesses, especially small ones, have closed down; the commerce has ground to a halt. Ordinary life is generally disrupted.  

But despite all this chaos happening across the globe, there is one great thing that Australian businesses can do – support fellow local businesses. In this saddening economic climate, many entrepreneurs are struggling to make ends meet; businesses are striving to stay afloat. This is the best time to show your support for your fellow small businesses. Thus, this article talks about four (4) ways of how Australian businesses can support fellow local businesses and communities during the Coronavirus pandemic. 

1.  Reassure Them That They Are Not Alone 

This unprecedented situation affected almost everything – from people to nature to businesses. We are facing the same thing, striving to overcome it day by day. At the end of the day, what we have left is each other. The value of offering reassurance that they are not alone in this battle is very comforting.  

One great way of showing support during these tough times is by sending them encouragement emails, appreciating them for what they’ve been contributing to boosting the country’s economy, and servicing its people. 

2.  Buy From Them

Australian industries make some of the best products in the world, and by buying their goods, especially from a small business, you are not only supporting local jobs and our economy but also getting great products. Showing off the products you bought from them is another way of supporting their business. 

It’s important to know that even if they are your competitors, supporting them during the time they need it the most is beneficial not just to help their business survive, but also in improving the locality’s economy. 

3.  Create and Join Small Business Groups 

The pandemic has temporarily made us disconnected from each other. But since we are in a business that aims to help our partners grow, it’s a great idea to engage with them, and get to know the local businesses and their stories. Putting yourself out there will help you and your business have an enlightening exchange of ideas that will foster collaboration, form a network of professional contacts from like-minded individuals, all while broadening your business reach. 

4. Collaborate On Initiatives 

Whether it’s hosting a drop-off point for charity canned goods, clothing, or protective equipment drive or product exposition, doing projects with fellow businessmen not only increases exposure for both companies, it also results in more leads and greater overall business success as compared to performing on the same initiatives alone. 

‘Go Local First’ Campaign Of Australian Government To Support Small Businesses 

A national campaign has been launched by the Australian Government to support the recovery of the country’s small businesses by encouraging all Australians to fully support local products and services. Dubbed as ‘Go Local First’, this government-funded campaign is led by the Council of Small Business Organisations Australia (COSBOA).

The campaign aims to highlight the vital role of small businesses in the economic recovery of the nation from COVID-19. The 3.5 million small businesses across Australia contribute to a third of the country’s economic activity, keeping millions of Australians in jobs. Small businesses in the country are also responsible for paying wages to more than half of the nation’s workforce. 

Wholesale Safety Storage Australia is a proud small business that supplies spill and safety equipment manufactured right here in Australia. As a 100% owned and operated local business, we are supporting Australian manufacturing. With thrust to create safety storage products which address specific hazards in all Australian workplace, we have several distribution centres across the country. 

To learn more about what we do, make sure to check our website: https://wssa.com.au/